OPTIMO to make waves at SportAccord 2011

OPTIMO Business Optimization software recently partnered with UK Trade and Investment – the Governing body responsible for boosting UK based companies to succeed in the global economy. After long hours of hard work on the part of the OPTIMO team and in recognition of the outstanding solution delivered by the product – OPTIMO will be an integral part of the UKTI delegation participating in the 2011 SportAccord Convention.

SportAccord 2011 will run from the 3rd to the 8th of April at the Park Plaza Westminster Bridge and will bring together over 1500 of the world’s leading sports figures and businesses from over 60 countries – generating over £3 million in economic contributions initially and many more millions in contracts for future events beyond 2012.

The mission of each SportAccord convention is to offer the sports community a powerful opportunity to come together on a global scale, in an exclusive and authoritative networking environment, to build relationships, share knowledge and develop ideas. Comprising networking activities and a select series of high-level conference sessions centered on a comprehensive exhibition, which showcases over 80 organizations, this even has been held in many of the world’s largest sporting countries since its inception in 2003.

With the role of sport revolutionizing the way events venues and sponsorships work, OPTIMO has the opportunity to become a major international player through capitalizing on the opportunity SportAccord provides for learning, networking and relationship building. With the UK looking to create a continued legacy in the wake of the Olympic Games – the possibilities are limitless.